Hello, I’m Ali Bokhari, Fragrance Journalist.
Join me as I explore the art, culture and science of fragrances. Every week I share reviews, insights and personal stories that bring the world of fragrances to life. Whether you’re a curious beginner or a seasoned perfume enthusiast, this space is where we discover all that smells beautiful, together.
Latest articles
-
Spicebomb Metallic Musk Beats Amouage Reflection Man (Yes, I Know How That Sounds)
A designer flanker, a perfumer with a disputed masterpiece and the best clean fragrance I’ve smelled in a long while. If you’re a guy who wants to smell attractive, you could do far worse than to smell clean. Most men, left to their own devices, do far worse. As the saying goes, cleanliness is next…
-
Boss Bottled Absolu is Stunning, But is it Really Niche? Yes and No
Why a designer fragrance I was ready to dismiss ended up winning over this niche-loving skeptic. In a crossposted poll, fragrance lovers like you voted on whether I should review Hugo Boss’ Boss Bottled Absolu or Viktor&Rolf’s Spicebomb Metallic Musk this week. The winner was … (drumroll) …Boss Bottled Absolu!One phrase came back to me…
-
Review of Nishane Shem: The Candle That Loses Nothing
𝘛𝘩𝘦 𝘰𝘷𝘦𝘳𝘭𝘰𝘰𝘬𝘦𝘥 𝘫𝘦𝘸𝘦𝘭 𝘰𝘧 𝘕𝘪𝘴𝘩𝘢𝘯𝘦’𝘴 𝘗𝘳𝘦𝘴𝘵𝘪𝘨𝘦 𝘊𝘰𝘭𝘭𝘦𝘤𝘵𝘪𝘰𝘯 𝘪𝘴 𝘵𝘩𝘦 𝘰𝘯𝘭𝘺 𝘧𝘳𝘢𝘨𝘳𝘢𝘯𝘤𝘦 𝘵𝘩𝘢𝘵 𝘦𝘷𝘦𝘳 𝘮𝘢𝘥𝘦 𝘮𝘦 𝘴𝘵𝘰𝘱 𝘮𝘰𝘶𝘳𝘯𝘪𝘯𝘨 𝘍𝘳𝘦𝘥𝘦𝘳𝘪𝘤 𝘔𝘢𝘭𝘭𝘦 𝘗𝘳𝘰𝘮𝘪𝘴𝘦.Shem. Four letters, and a name few in the fragrance world would recognize. They should.A composition of rose, spice and cypriol, Shem is the kind of electric work that few houses other than Nishane could carry…
About me
Discover my specialized fragrance offerings
